FITNESS BUSINESS ARTICLES
How to Create Marketing Opportunities From Health Fairs and
No one will argue that
building your client base is an easy thing to accomplish.
According to statistics provided by the National Sales
Executive Association, 80% of sales are not closed until
between the 5th and 12th contact with a
potential client. This
means that you need to be seen, heard, and read about on
numerous occasions before someone will commit to using your
There are several ways that
you can reach your target audience.
One cost-effective way is to consider exhibiting at
health fairs and trade shows.
These types of affairs give you the chance to introduce
yourself and your services to potential clients, meet and
strengthen your relationship with current clients, and to
network with other area professionals.
If you decided to participate
in this type of event, consider the following tips:
the event, consider:
Perkins is eFitnessTracker's Business Coach, a business solutions coach and a certified personal
trainer who leads fitness professionals to profitability.